You want to maximize the number of learners who engage with and complete your online courses and digital learning experiences. Read on to discover one key part of the research phase to help you achieve this goal.
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You should start by developing learner personas.
This critical step in the ADDIE model will provide you with the insights you need to design a course that meets the needs of your target audience.
By understanding who you are designing for, you can create a learning experience that is tailored to the needs and preferences of your learners.
In this short blog post, we'll discuss the importance of creating learner personas and how it can help you to create a successful digital course, and recommend a free tool for the job.
When designing a learning experience, it's important to understand who your learners are and what they need. This is where learner personas come in.
By creating detailed profiles of your learners, you can design a learning experience that is tailored to their needs and preferences.
Learner personas are typically created during the analysis and scoping phase of a project, and can be the first step in the process.
What to ask?
By asking questions about who your learners are, what their needs and preferences are, and what motivates them, you can create personas that represent different segments of your audience.
Once you have created learner personas, you can use them to design learning experiences that are engaging, motivating, and meet learner expectations. By understanding your learners' preferences for digital learning, for example, you can design an experience that uses the right technology and delivery methods to keep them engaged and motivated.
Overall, creating learner personas is a crucial part of the scoping process for any learning experience. By understanding your learners' needs and preferences, you can design a learning experience that is tailored to their needs and ultimately more effective.